Mr. Khaled Genena

Mr. Khaled Gineina

Financial Management Director with 20+ Years of Experience

Mr. Khaled Gineina is a Financial Management Director with more than 20 years of extensive experience in financial management and accounting, including over 12 years in senior leadership roles as a Financial Management Director.

He has broad experience in managerial accounting, project development, and preparing feasibility studies for diverse projects in real estate, hospitality, and services sectors.

Key Professional Experience

  • Financial Management Director – Ayan Company
  • Chief Accountant – Raed Al-Mabani Real Estate Marketing Company
  • Senior Administrative Accountant – Al-Masem Hotel Group & Garden Plaza Hotels
  • Accountant – Aquarius Company

Industries & Expertise

  • Tourism & Hospitality Sector: 10 years
  • Technology Sector: 5 years
  • Retail & Import Sector: 3 years
  • Real Estate Development & Marketing: 2 years

He is recognized for his strong capability to lead multi-disciplinary teams and develop financial systems that enhance operational efficiency. He is also distinguished by his expertise in financial digital transformation and implementing modern accounting systems (ERP) that boost reporting accuracy and financial governance.

His strengths include precise financial analysis supported by accumulated practical and academic experience, in addition to his proficiency in developing interactive reports and dashboards (Dashboards) that provide decision-makers with accurate analytics and deep financial insights.